Her & HIM jewelry app
Directed the comprehensive design of Her & Him Jewelry Store, encompassing logo creation, branding development, and app design. The result is an app featuring user-friendly navigation complemented by an elegant and clean design.
The newly established Jewelry brand Her & Him wanted to hit the market running by offering its products through an app.
They are new in the market and want to stand out from the competition.
Designed a brand that represents them in a unique and elegant way. Reach consumers and stand out from the competition with their own user-friendly app.
USER RESEARCH PAIN POINTS
By testing similar apps, the following pain points were found:
1. Difficult to find what they are looking for
2. Selecting sizes is confusing
3. Would like to have a favorite option
Favorites, links, and filters for different collections were added for smooth navigation and easy size selection. Their elegant and clean design reflects their products with user-friendly design.